Search & AI Visibility Consulting

SEARCH
HAS
CHANGED.
HAS YOUR
STRATEGY?

High St Digital helps organisations protect and compound their visibility, credibility, and demand in an AI-driven search environment — without adding headcount or tools.

Take the Assessment See what I do
GEO
Generative Engine Optimisation
90
Day roadmap to AI readiness
3×
Service tiers — audit to retainer
SEO Strategy✦AI Search Visibility✦GEO — Generative Engine Optimisation✦Technical SEO✦Digital Marketing Consulting✦AI Readiness Index✦Authority & Trust Signals✦SEO Strategy✦AI Search Visibility✦GEO — Generative Engine Optimisation✦Technical SEO✦Digital Marketing Consulting✦AI Readiness Index✦Authority & Trust Signals✦

What I Do

SENIOR DIGITAL
CONSULTING

Strategy-led, framework-driven, and delivered without the overhead of an agency. I work with marketing teams, founders, and boards — wherever the decision is being made.

01
AI SEARCH & VISIBILITY READINESS
A structured diagnostic across strategy, data, platform, content, workflow, and governance — producing a scored index, risk profile, and 90-day roadmap for organisations navigating AI-driven search.
Flagship Product
02
SEO & GEO STRATEGY
Beyond keyword rankings. I align site architecture, content authority, and entity signals to how modern search and AI systems now discover, evaluate, and recommend. Includes technical SEO oversight and implementation.
Core Service
03
DIGITAL MARKETING OVERSIGHT
Senior oversight for in-house teams or agency relationships. Strategy, measurement integrity, channel alignment, and the honest external perspective that's hard to get when you're inside the organisation.
Advisory
04
WEBSITE & PLATFORM CONSULTING
From structural audits to CMS recommendations, tracking implementation to conversion architecture. I make websites work harder — for users, for search engines, and for AI systems that increasingly decide who gets found.
Implementation

Flagship Product

AI SEARCH READINESS INDEX

A diagnostic framework that assesses your organisation's readiness to compete in AI-driven search and discovery environments. Scored across six dimensions, benchmarked against peers, and delivered with a prioritised 90-day roadmap.

Strategy & Leadership20%
Data & Measurement20%
Platform & Technical SEO15%
Content, Entities & Brand15%
Workflow & AI Integration15%
Risk, Governance & Trust15%

How it works

DIAGNOSE BEFORE YOU INVEST.

Most AI search problems are invisible until they're expensive. The Readiness Index makes the risks measurable — and the priorities clear — before budget is committed.

The cost of inaction typically exceeds the cost of readiness within one to two quarters.

AI Search & Visibility Risk Assessment
A structured review of your current search performance, AI discovery exposure, and structural risk — specific to your organisation, not generic content. Delivered as a written report with a prioritised action plan.
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Client Work

RESULTS THAT COMPOUND

Case studies and anonymised work across consumer publishing, SME, enterprise, and professional services — demonstrating how structured strategy translates into measurable improvements in visibility, trust, and demand quality.

Consumer Publishing
LIFE CALCULATORS — WEBSITE DESIGN & BUILD
64 free calculators, 11 life decision hubs, editorial guides, and comparison pages — built for Australians making real financial and life decisions. Architecture-first approach designed to compound organic visibility over time.
View case study →
64
Tools Built
E-Commerce / SME
SEARCH & AI DISCOVERY ALIGNMENT
Fast-growing e-commerce brand investing heavily in SEO with diminishing returns. Readiness assessment reframed strategy around entity authority, trust signals, and structured content — reducing wasted effort while improving visibility resilience.
42→67
Readiness Score
Enterprise / Multi-Brand
PORTFOLIO GOVERNANCE & AI RISK
Multi-brand enterprise with AI initiatives operating in silos and no unified view of risk. Common readiness benchmark established across brands, high-risk areas identified, phased roadmap delivered balancing quick wins with governance at scale.
48→71
Readiness Score
Professional Services
AUTHORITY & TRUST SIGNAL BUILD
Firm reliant on organic search and reputation with no strategy for AI-mediated discovery. Shifted from keyword-led to authority- and experience-led content, supported by structured data and entity clarity aligned with brand trust requirements.
55→73
Readiness Score

How I Work

STRUCTURED.
OPINIONATED.
INDEPENDENT.

I work at the senior level, speak in frameworks, and see systemic issues quickly. Engagements are designed to build internal capability — not dependency on an external consultant.

ASSESS
Structured diagnostic using the AI Search Readiness Index. Scored across six dimensions. Uncomfortable truths surfaced, risks quantified, priorities set.
ALIGN
Executive briefing, resource reallocation, and internal capability mapping. Effort is redirected — not expanded. No new headcount required.
INTEGRATE
Capability transfer by domain: strategy, data, content, governance. AI-readiness becomes internal muscle memory, not a tool rollout.
COMPOUND
Ongoing advisory oversight. Strategic rather than executional. Involvement reduces as internal maturity increases — which is precisely what makes the engagement credible.

Commercial Model

THREE WAYS TO ENGAGE.

Pricing is value-based and anchored to risk reduction, demand protection, and compounding visibility — not hourly rates or retainer theatre.

READINESS AUDIT
Risk avoidance, spend efficiency, decision clarity
From $3,500
90-DAY SPRINT
Revenue uplift, compounding visibility, workflow efficiency
From $12,000
ADVISORY RETAINER
Demand protection, governance, strategic flexibility
From $3,000/mo

All prices excl. GST. Enterprise pricing available.

Get in Touch

LET'S TALK.

Most engagements start with a conversation. If you're seeing declining visibility, misaligned search performance, or no clear AI search strategy — that's the right place to begin.

Email SEND A NOTE Book a call 30-MIN INTRO Start with THE ASSESSMENT